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Ashley Galina Dudarenok

Ashley Galina Dudarenok

Founder ChoZan & Alarice and vlogger at AshleyTalk

China marketing expert, best selling author & professional speaker

Know more about Ashley:

  • World’s #1 China marketing vlogger:
  • Over 12 years of professional experience in mainland China and Hong Kong
  • A member of Alibaba’s Global Influencer Entourage
  • Works directly with a Tencent core founder
  • Fluent in Mandarin, Russian, German and English
  • Written for and featured in China Daily, Forbes, CNBC, Huffington Post, SCMP, Technode, Asia Times and more
  • Author of two #1 International Amazon bestsellers about marketing in China: “Unlocking the World’s Largest E-Market: a Guide to Selling on Chinese Social Media” and “Digital China: Working with Bloggers, Influencers and KOLs”.

For the last 7 years, Ashley has worked with more than 300 brands and organisations from 50+ countries, helping them enter China right and go through digital transformation.


China Digital Marketing Masterclass by Ashley Galina Dudarenok, top Chinese social marketing Blogger, author and speaker.
  • Knowledgeable
  • Fun and Lively
  • Engaging
  • Practical

What The Attendees Are Saying

"Good sharing of channels, how to reach to Chinese audience and tracking efficiency"


Chief Marketing Officer
AirAsia BIG Loyalty

"Ashley has great understanding of China social media insights and also Chinese consumers’ behaviour on social media"


Managing Director

"Very good training to understand the current trends in China which would help the team. The workshop has also opened my mind to think of more ideas."


Senior Manager Group Branding

"I was inspired and impressed by Ashley on the potential and opportunities in China Market. I thought I knew a lot about the market, but Ashley shared even more that I never knew!"


Senior Executive Social Media

"Awesome workshop! Resourceful and useful insights from Ashley. Learned a lot that would benefit my work. Useful ideas and recommendations – definitely going to share with my China team!"


Assistant Manager Digital Marketing
Scholastic Asia

"It was a great learning experience from Ashley given her knowledge and exposure in China and other countries. Truly a good eye opener to China / Chinese culture and its amazing technology, especially on their social media. You can do almost everything through Wechat and Weibo. Ashley is also a great facilitator!"


Manager Group Branding & Communications
SP Setia

"It was excellent throughout - intense learning. Good interactions, great vibes, fantastic energy from the workshop. I definitely gained so many insights on China that are very actionable! "


Alicia Tiong
Saatchi and Saatchi

"The workshop was informatively and immensely useful and relevant."


Mohamed Razil

"Ashley has made understanding the China digital landscape as simple and clear as possible. Topline dissection of each medium & how to plan campaigns are highly useful. Extensive knowledge provided - only challenge is to pick what's relevant for execution."


Gillian Wu

"The trainer is very knowledgeable and shares her real-life experiences. She is lively and engaging which makes the workshop rather interesting."


Angeline Germaine Kwek
Frasers Property

"Useful workshop providing new information which can be shared with HQ PR team to improve social media and its approach. Really good trainer knowing her subject."


Petra Gauthry
RIU Hotels and Resorts

"The Workshop has enlightened me on China marketing especially in the area of Wechat and Weibo which we are not familiar with."


Noor Nanisza
Science Centre Singapore

"Good content shared. Clear and knowledgeable speaker with good energy. Good examples shared during the slides."


Michelle Ng

Be In The Know About Digital Marketing In China

Get up to date with the latest trends and best practices with this collection of vlogs and articles by Ashley:

Ashley Talks Supercut Episode 1 features a day in my life.

16 min

Six Common Mistakes that Brands Make on Social Media

7.05 min

Misconceptions about WeChat and Weibo

1 min 42 sec

Entry Strategies for Cross Border E-commerce

10 min 46 Sec

Why China and Asia are The Future

In recent years, Asia has become a hotspot for business investment and technology innovation. Impressive developments in emerging Asian economies have attracted a lot of attention across the globe. As of October 2017, the average GDP growth in ASEAN...

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China leaps into the brave new world of ‘New Retail’

The fusion of the online and the offline world is being transformed by social media, gaming and state-of-the-art technology Alibaba is playing a key role changing the face of retail in China and, probably, the rest of the world. During November’s Double 11...

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